The Other White Meat Tour Debuts at Wichita River Festival
The Wichita River Festival will be the first stop on the National Pork Board's The Other White Meat Tour, a marketing campaign to educate consumers about all things pork.
Kansas producers are encouraged to be a part of the event. There are opportunities for producers to
grill and sample as well as interact with consumers (handing out recipe
brochures, encouraging consumers to enter the drawing for a free grill,
etc.).
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