National Pork Board President Jan Archer, a pork producer from Goldsboro, North Carolina, was part of a delegation of U.S. producers that recently visited Japan to examine market conditions and promotional activities in the largest value market for U.S. red meat. She speaks with farm broadcaster Don Wick about her experience in this audio report.

You can also read more about the team’s visit to Japan online.

National Pork Board President Discusses Recent Visit to Japan