Jodi Oleen, KPA Director of Consumer Outreach, was a speaker at the 2016 From the Land of Kansas Annual Conference and Trade Show last week in Manhattan. Oleen and Scott Stebner, KSU Center for Rural Enterprise Engagement, led a session entitled “Tips and Tricks to Maximizing Your Social Media Exposure.”

Other session topics included finding your brand, soliciting and reacting to reviews, exporting, distribution, resources available to farmers’ markets and senior farmers’ market nutrition programs.

From the Land of Kansas is the state’s agriculture trademark program in the Kansas Department of Agriculture. The program works to promote and support Kansas farmers, ranchers and agribusinesses that grow, raise or manufacture agriculture products or products for agriculture use.

KPA participates in FTLOK conference