In partnership with the Kansas Corn Commission, KPA recently ran a retail campaign through Ibotta offering $0.25 off any brand of fresh pork chops.
In order to redeem the offer, consumers had to watch a short video about pork. The offer started in October to coincide with pork month and it was offered to shoppers in Kansas, Missouri, Colorado, Oklahoma and Texas.
Over 99,000 people watched the video and 45,700 shoppers redeemed the offer, which ran from Oct. 1 through Dec. 27.
“We are very pleased with the results of this campaign and we appreciate the Kansas Corn Commission’s support on this program,” said Tim Stroda, KPA President/CEO.
KPA and Kansas Corn partner for Ibotta campaign